by dustin | Mar 27, 2014 | Blog, Lead Generation, Qualifying Sales Leads
Once the music starts to play, the lights begin to dim, and the couples begin to pair up and move on to the dance floor, it’s too late to keep your rival from getting the partner you’ve had your sights set on. You needed to get their attention long before that. It’s...
by dustin | Mar 26, 2014 | Blog, Lead Generation, Qualifying Sales Leads
The goings on at Dunder Mifflin, the imaginary company on NBC’s The Office, tickle the funny bone because anyone who has ever worked in an office can relate to the inane antics of the employees, particularly the wide-eyed Dwight Schrute. Here’s what we can learn...
by dustin | Mar 26, 2014 | Blog, Lead Generation, Qualifying Sales Leads
Everyone who wants to make cold calls, take one step forward? What? No takers?” “Okay, who wants to call everyone on our invite list to the seminar to see if they’re coming?” “What do you mean you’re too busy?” Making those calls is...
by dustin | Mar 17, 2014 | Blog, Lead Generation, Qualifying Sales Leads
There are many different ways to undertake lead qualification and measure the efficiency of your process. Cold calling can be highly effective if performed with diligence and consistency. Tele-prospecting stands out above many other lead generation tactics for its...
by dustin | Mar 6, 2014 | Lead Generation, Qualifying Sales Leads
As promised in last week’s blog, here is Tip 2 for sales lead optimization success. Map the buying process by segment or solution Map the lead to sale process for each solution type Compare these two processes so you clearly understand the dynamics. And further refine...
by dustin | Feb 20, 2014 | Blog, Call Center, Lead Generation
The sport of hunting is not really my thing, however, my oldest son lives for deer season. What I have learned from him is that you don’t just head out into the woods, expect the deer to come running to you and start shooting at anything that moves. You have to...
