by Direct Marketing Partners | Dec 1, 2014 | Lead Generation
So is Outbound the new Inbound? Or Inbound the new Outbound? Or should we call them Rebound or better, yet, Unbound? It appears that the people who named this inbound thing only looked at the first step in the b2b sales lead process — too narrow a view from our...
by Direct Marketing Partners | Oct 14, 2014 | Lead Generation
This condition is generally caused by having problems with generating a healthy sales pipelines. It creates frustration accompanied by feelings of inadequacy and insecurity. You Need a Professional Marketing Funnel Management Agency Symptoms A gut feeling that...
by Direct Marketing Partners | Sep 29, 2013 | Blog, Lead Generation, Marketing
Our very own VP of Strategy, Tom Judge, will deliver two presentations at the DMA’s worldwide annual conference “DMA13” in Chicago in October, 2013. The First: 11 Tips From the Front Lines To Optimize Your Multi-channel Marketing Campaigns This presentation brings Tom...
by Direct Marketing Partners | Sep 27, 2013 | Blog, Lead Generation, Qualifying Sales Leads
Over the past six months, I’ve observed a big surge in client requests for inbound response qualification from their marketing automation activities. Marketing Automation (MA) is growing in momentum! The requests have come from our long-time, established clients, as...
